Monday, March 4, 2013

Sonic Drive-In and the Community

This week during my internship there were a lot of requests for the community cards that we give out to organizations to be able and raise money for trips or anything that the team is needing for the year. I am officially in charge of receiving those requested and getting the correct paperwork filled out. Also when I have them ready I make sure and contact the person about it so that they know that they could pick them up at the office. I absolutely love that Sonic Drive-In has this as part of their marketing effort, it really does help them as well as the community groups that need to raise money. We obviously let the team keep 100 % of the proceeds and we just ask that they return any unsold cards to us if there are any.


As you can see the cards are like a credit card size that have coupons for buy one get one free and other coupons like that. We do get lots of requests for these here at the office even from different states, but we can't fulfill the ones that come in from places that we do not have our Sonic's at. I have learned so much from this company and the way that they do handle and care about the community and organizations that are around here.

They really do set a great example for all other businesses in the area on how you should be involved with the community. Sonic is involved with the March of Dimes, Amarillo Venom, Amarillo Bulls, Amarillo Sox, and many more teams and organizations in the area. They really try to be involved with everyone and really get their brand out there. 


People will always visit a place that has a great impact in the community and I really believe that Sonic Drive-In here in the Amarillo area has some of the best working people and some of the most caring people out there. I just love that I am the Marketing Intern. for the company because I just love that I am able to be involved and meet some of the great people in the community and make connections that will truly be a lasting reminder of the amazing internship that I held here in the Amarillo area. So this week has really been a blast working with coupons, certificates and community card requests for the community. People are really thankful that we are willing to help out and help them raise their goal to send kids to camp or get new uniforms for their team. It is just the little things that Sonic can do to help the organizations in the area, we strive to be the best that we can be.

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